BLN (Newton, MA) - April 27, 2011

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2011-04-27 7:30 am

Business Lawyers Network - Newton **Download**
Date: April 27, 2011 at 7:30am
Topic: "Why Should Lawyers Use Social Media?"
Speaker: David Harlow JD MPH of The Harlow Group LLC
Place: 100 Wells Ave., Newton, MA - use back entrance at end of parking lot (Directions)

Facebook Nation has more denizens than the USA, and the Twitterverse is not far behind. Does this matter to business attorneys? Well, if your practice has adopted other technological innovations in the communications arena – like e-mail and cell phones – then you won’t want to ignore the world of social media. Used properly, social media tools can enhance your marketing and communications efforts.

Learn how:

• Intelligent use of social media has become critically important for all professionals

• Engaged users of social media connect with each other

• Virtual connections yield real-world client and referral relationships
• Social media can be a key part of the marketing strategy for your practice

DAVID HARLOW JD MPH is Principal of The Harlow Group LLC, a health care law and consulting firm based in Boston, MA. David has blogged since 2006 and tweeted since 2008. His award-winning blog, HealthBlawg, is highly regarded in the legal and health policy blogospheres. He is a charter member of the external Advisory Board of the Mayo Clinic Center for Social Media, and a former Council Member of the Law Practice Management Section of the Massachusetts Bar Association. He speaks regularly before health care and legal industry groups on business, policy and legal matters, including the uses of social media. You can follow him on Twitter.

**Thanks to Jeremy Poock, Lori Yarvis, Susan Bernstein, Monique Kornfeld and all members of the BLN Steering Committee, for organizing and hosting this meeting!

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